73% of CEOs recognize that traditional business models will be obsolete in next 3 years

In this report with Forrester, surveying 590 CXOs across Europe’s largest enterprises, we see business leaders continuing to struggle with customer insights, fraud, digitalization and regulation – now putting pressure traditional business models and already constrained internal resources.

Read the report to understand how to meet the challenges and learn key insights on:

• Where organisations are investing to become truly insights-driven.
• Three key strategies for success.
• How to push analytics to the next level and unlock the value of your data.
• Routes to tackling fraud holistically to reduce costs and protect your customer experience.
• Unified approaches to customer insights to gain visibility of all customer interactions.